LESSON 01 · HOW TO FOLLOW UP

Why Good Chats Fade Without Follow-Up

Thirty-two easy reasons why good chats fade without a follow-up, and simple ways to keep them alive.

A good chat is only a seed. A follow-up waters it.

29 tipsEasy things to say7-day plan

29 tips that really help

These ideas come from Never Eat Alone (Keith Ferrazzi), Platonic (Marisa Franco), How to Win Friends and Influence People (Dale Carnegie), and everyday practice. Pick one tip and try it today.

Photo for the tip: Good chats fade fast
TIP 1

Good chats fade fast

Within a few days we forget details and the spark. A small message keeps the good feeling alive.

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Send one soon.
Photo for the tip: Both sides wait
TIP 2

Both sides wait

After a nice chat, each person thinks the other will reach out. Often nobody does, and the friendship ends before it starts.

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Go first.
Photo for the tip: Memory is short
TIP 3

Memory is short

People meet many others. A message helps them remember you in a warm way.

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Help them remember.
Photo for the tip: Life gets busy
TIP 4

Life gets busy

Work, family and tiredness push new contacts aside. A friendly note shows you value the link.

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Be the nudge.
Photo for the tip: The first week matters most
TIP 5

The first week matters most

Chances are best when the chat is fresh. Message within a day or two.

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Act soon.
Photo for the tip: Small effort, big result
TIP 6

Small effort, big result

A two-line message takes one minute. It can start a friendship for years.

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Try one.
Photo for the tip: Most people say yes
TIP 7

Most people say yes

Studies show we underestimate how happy people are to hear from us. Expect a warm reply.

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Trust it.
Photo for the tip: You are not bothering them
TIP 8

You are not bothering them

People like to be remembered. A kind note is a gift, not a burden.

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Relax.
Photo for the tip: Show you enjoyed it
TIP 9

Show you enjoyed it

Say, I really enjoyed our chat. Honest and simple.

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Say it.
Photo for the tip: Mention one detail
TIP 10

Mention one detail

Refer to something they said. It proves you listened.

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Recall one.
Photo for the tip: Suggest a light next step
TIP 11

Suggest a light next step

Coffee, a walk or a call. Keep it easy.

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Offer one.
Photo for the tip: Keep the rhythm
TIP 12

Keep the rhythm

One message is a start. A few more over weeks make a friend.

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Stay in touch.
Photo for the tip: Script: simple
TIP 13

Script: simple

It was so nice talking with you the other day. Say it warmly.

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Use it.
Photo for the tip: Script: detail
TIP 14

Script: detail

I loved hearing about your trip to Italy. Say it with a smile.

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Use it.
Photo for the tip: Script: plan
TIP 15

Script: plan

Would you like to grab a coffee this week or next? Say it lightly.

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Use it.
Photo for the tip: Script: sharing
TIP 16

Script: sharing

I found the book we talked about and thought of you. Say it kindly.

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Use it.
Photo for the tip: Script: closing
TIP 17

Script: closing

Thanks for the great chat, let us keep in touch. Say it sincerely.

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Use it.
Photo for the tip: Mistake: waiting for them
TIP 18

Mistake: waiting for them

They may wait for you. Go first.

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Start.
Photo for the tip: Mistake: waiting too long
TIP 19

Mistake: waiting too long

Old chats feel cold. Message within days.

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Be quick.
Photo for the tip: Mistake: writing a long message
TIP 20

Mistake: writing a long message

Long notes feel heavy. Keep it short.

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Trim.
Photo for the tip: Mistake: asking for too much
TIP 21

Mistake: asking for too much

Start with small steps. Big asks scare.

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Go gently.
Photo for the tip: Troubleshoot: when you feel shy
TIP 22

Troubleshoot: when you feel shy

Write a message and send it before you overthink. Short is fine.

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Send now.
Photo for the tip: Troubleshoot: when you forgot their name
TIP 23

Troubleshoot: when you forgot their name

Check the group chat, the event page or ask a mutual friend. Use their name.

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Look it up.
Photo for the tip: Troubleshoot: when it has been weeks
TIP 24

Troubleshoot: when it has been weeks

Say, I meant to message earlier, I enjoyed our chat. Honest works.

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Be honest.
Photo for the tip: Troubleshoot: when you have no contact details
TIP 25

Troubleshoot: when you have no contact details

Find them through the host, a shared group or the event page. Ask kindly.

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Ask.
Photo for the tip: Troubleshoot: when they live far away
TIP 26

Troubleshoot: when they live far away

Suggest a call or a video chat. Distance can be bridged.

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Suggest.
Photo for the tip: Drill: send one today
TIP 27

Drill: send one today

Think of someone you enjoyed meeting and send one message. Notice the reply.

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Do it.
Photo for the tip: Drill: list five people
TIP 28

Drill: list five people

List five people you would like to follow up with. Message one.

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List.
Photo for the tip: Drill: message template
TIP 29

Drill: message template

Write a short template with a space for one detail. Save it.

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Write.

Easy things to say

When you are stuck, pick one of these. They work in many everyday friendships.

SEND

“It was so nice talking with you.”

RECALL

“I loved your story about the trip.”

PLAN

“Would you like to meet for coffee?”

SHARE

“I found that book we talked about.”

THANK

“Thanks for the great chat.”

CLOSE

“Let us keep in touch.”

Your first week

One small action a day. Each day is only a little bigger than the last.

DAY 1
Save their details
DAY 2
Send a short message
DAY 3
Mention one detail
DAY 4
Suggest a small plan
DAY 5
Be patient
DAY 6
Follow up again
DAY 7
Keep going

Further reading

  • Never Eat Alone (Keith Ferrazzi)
  • Platonic (Marisa Franco)
  • How to Win Friends and Influence People (Dale Carnegie)

The tips above are written in our own words and are general guidance. The books are suggestions for further reading.

More lessons in “How to Follow Up”

Keep going. Small steps every day make a big change.

Next: People Want to Hear From You →

  1. Why Good Chats Fade Without Follow-Up
  2. People Want to Hear From You
  3. The Fear Behind Not Following Up
  4. Following Up Is Kindness, Not Needy
  5. The Twenty-Four-Hour Window
  6. One Message Can Change a Friendship
  7. Be the Person Who Makes the First Move
  8. Swap Contact Details Naturally
  9. The Same-Day Nice-to-Meet-You Message
  10. Mention Something From Your Chat
  11. Send a Photo or Link You Talked About
  12. Suggest a Next Step Lightly
  13. What to Write When You Are Shy
  14. What Not to Write
  15. Keep It Short and Specific
  16. Ask One Easy Question
  17. Use Their Name and Their Words
  18. Send a Voice Note
  19. Send Something Funny
  20. Use Emoji and Tone Wisely
  21. The Message That Never Fails
  22. Suggest a Specific Time and Place
  23. Offer a Simple Plan
  24. Confirm Plans the Day Before
  25. Handle Rescheduling Gracefully
  26. Follow Up After Meeting
  27. Plan the Second Meet-Up Before the First Ends
  28. Thank Them for Their Time
  29. Why People Go Quiet
  30. Wait, Then Send One Gentle Nudge
  31. Do Not Take Silence Personally
  32. Know When to Let Go
  33. Reconnect After Months
  34. Keep the Door Open
  35. Keep a Simple Friendship Notebook
  36. Set Weekly Reminders to Reach Out
  37. Reply Quickly to Messages
  38. Send Little Notes for No Reason
  39. Follow Up on Their News
  40. Your Follow-Up System
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