ARV Connect & Grow
Start free
Subscribe
Sales Skills / Make the First Contact Count / Lesson 20
LESSON 20 · MAKE THE FIRST CONTACT COUNT

Turn a Like Into a Call

Forty ways to turn a like, a comment or a view into a real conversation and a booked call.

Small signals are invitations. Answer them warmly and they become conversations.

27 tipsEasy things to say7-day plan
Start with tip 1
Jump to the 7-day plan

27 tips that really help

These ideas come from Fanatical Prospecting (Jeb Blount), Cold Calling Techniques (Stephan Schiffman), The Little Red Book of Selling (Jeffrey Gitomer), and everyday practice. The first six help the most. Pick one and try it today.

Photo for the tip: Notice who engages
TIP 1

Notice who engages

People who like, comment or view your content have shown interest, which makes them warmer than strangers.

TRY THIS
List the last five people who engaged.
Photo for the tip: Thank them first
TIP 2

Thank them first

A short, genuine thank-you starts the exchange without any sales pressure.

TRY THIS
Reply to every comment today.
Photo for the tip: Ask a follow-up question
TIP 3

Ask a follow-up question

A question about their view turns a one-way reaction into a conversation.

TRY THIS
Write one curious question.
Photo for the tip: Look at their profile
TIP 4

Look at their profile

Understanding who they are helps you respond in a relevant way.

TRY THIS
Spend two minutes reading it.
Photo for the tip: Connect if you have not
TIP 5

Connect if you have not

A connection request with a note is the natural next step.

TRY THIS
Send one today.
Photo for the tip: Offer something useful
TIP 6

Offer something useful

A guide, template or tip gives value before you ask for anything.

TRY THIS
Choose one resource to share.
Photo for the tip: Share in a private message
TIP 7

Share in a private message

A direct message feels more personal than a public reply.

TRY THIS
Send a short note.
Photo for the tip: Keep your message short
TIP 8

Keep your message short

Short, friendly notes get answered more often.

TRY THIS
Aim for three sentences.
Photo for the tip: Use their words
TIP 9

Use their words

Echoing a phrase from their comment shows you listened.

TRY THIS
Quote a few words.
Photo for the tip: Be patient
TIP 10

Be patient

Not every like becomes a chat, and that is fine.

TRY THIS
Do not chase.
Photo for the tip: Ask what they are working on
TIP 11

Ask what they are working on

People enjoy talking about their projects.

TRY THIS
Ask one open question.
Photo for the tip: Listen for a need
TIP 12

Listen for a need

A comment may hide a problem you can help with.

TRY THIS
Read between the lines.
Photo for the tip: Offer to help with that need
TIP 13

Offer to help with that need

A modest offer such as a tip or a quick review works well.

TRY THIS
Write your offer.
Photo for the tip: Suggest a short call gently
TIP 14

Suggest a short call gently

“Would a ten-minute call help?” is easy to accept or decline.

TRY THIS
Phrase it kindly.
Photo for the tip: Give them options
TIP 15

Give them options

Offer two times or a booking link to reduce effort.

TRY THIS
Add a calendar link.
Photo for the tip: Respect a no
TIP 16

Respect a no

If they decline, thank them and stay friendly.

TRY THIS
Reply with warmth.
Photo for the tip: Move to email or phone when natural
TIP 17

Move to email or phone when natural

Some people prefer other channels.

TRY THIS
Ask how they like to talk.
Photo for the tip: Prepare for the call
TIP 18

Prepare for the call

A quick look at their profile makes the call better.

TRY THIS
Read it again.
Photo for the tip: Open the call with thanks
TIP 19

Open the call with thanks

Mention the post or comment that started it.

TRY THIS
Say it in your first line.
Photo for the tip: Follow up after the call
TIP 20

Follow up after the call

A short summary and thank-you cements the connection.

TRY THIS
Send within a day.
Photo for the tip: Track engagement to calls
TIP 21

Track engagement to calls

Counting shows which posts and replies lead to conversations.

TRY THIS
Keep a simple tally.
Photo for the tip: Create more of what works
TIP 22

Create more of what works

Repeat topics that lead to calls.

TRY THIS
Plan two posts.
Photo for the tip: Reply fast
TIP 23

Reply fast

Quick, friendly replies make a strong impression.

TRY THIS
Check notifications twice daily.
Photo for the tip: Reply to every message
TIP 24

Reply to every message

Do not leave people waiting.

TRY THIS
Set aside time.
Photo for the tip: Be consistent
TIP 25

Be consistent

Regular posting and replying builds trust.

TRY THIS
Set a daily slot.
Photo for the tip: Be helpful
TIP 26

Be helpful

Think what you can give.

TRY THIS
Offer one tip.
Photo for the tip: Be honest
TIP 27

Be honest

Say what you can and cannot do.

TRY THIS
Check your words.

Easy things to say

When you are stuck, pick one of these. They work in many sales conversations.

THANKS

“Thanks for the comment, I appreciate it.”

QUESTION

“What made that point stand out to you?”

OFFER

“I would be happy to share the checklist.”

INVITE

“Shall we continue this over a short call?”

EASY

“Whichever time suits you is fine.”

CLOSE

“Thank you for chatting.”

Your first week

One small action a day. Each day is only a little bigger than the last.

DAY 1
Reply to three comments today
DAY 2
Message one person who engaged
DAY 3
Offer one useful resource
DAY 4
Suggest one short call
DAY 5
Track conversions from engagement
DAY 6
Thank everyone who helped
DAY 7
Review your results

Further reading

  • Fanatical Prospecting (Jeb Blount)
  • Cold Calling Techniques (Stephan Schiffman)
  • The Little Red Book of Selling (Jeffrey Gitomer)

The tips above are written in our own words and are general guidance. The books are suggestions for further reading.

← All Make the First Contact Count lessons
Next lesson: Social Selling in 15 Minutes a Day →

Keep your place and keep growing

Create a free account to save your progress and pick up the next lesson where you stopped. No card needed.

Start free

These lessons share general learning and everyday ideas. They are not medical or mental health advice. If you feel very anxious, low or unwell, please talk to a doctor or a qualified professional.

More lessons in “Make the First Contact Count”

Keep going. Small steps every day make a big change.

← Previous: Slide Into Messages PolitelyNext: Social Selling in 15 Minutes a Day →

  1. Why Calls Still Beat Everything
  2. Your 20-Second Opening
  3. The Friendly Interrupt
  4. Open With a Reason, Not a Pitch
  5. Get Past the Gatekeeper Kindly
  6. Leave a Voicemail People Return
  7. What to Do When They Say "Not Interested"
  8. Subject Lines People Open
  9. The Three-Sentence Email
  10. Personalise in One Line
  11. Make One Clear Ask
  12. Follow-Up Emails That Do Not Annoy
  13. The Friendly Breakup Email
  14. Fix the Mistakes That Land You in Spam
  15. A LinkedIn Profile That Attracts Buyers
  16. Connect With a Note, Not a Pitch
  17. Comment Your Way Into a Conversation
  18. Share Posts That Show Expertise
  19. Slide Into Messages Politely
  20. Turn a Like Into a Call
  21. Social Selling in 15 Minutes a Day
  22. Walk Into a Business With Confidence
  23. Your 10-Second First Impression
  24. Handshakes, Smiles and Eye Contact
  25. Start a Chat at an Event
  26. Hand Out Cards the Natural Way
  27. Read the Room Before You Speak
  28. Leave Something Memorable Behind
  29. Ask for a Meeting Without Begging
  30. The 15-Minute Offer
  31. Propose Two Time Options
  32. Confirm Meetings So They Show Up
  33. Reduce No-Shows Politely
  34. Rescue a Stalled Conversation
  35. I Am Busy: What to Say
  36. Just Send Me Information
  37. We Already Have a Supplier
  38. Send Me an Email
  39. Call Me Next Quarter
  40. Stay Friendly and Stay in Touch
Scroll to Top