LESSON 28 · MAKE THE FIRST CONTACT COUNT

Leave Something Memorable Behind

Practical ways to leave something memorable behind after a visit, a call or a meeting, in a kind and tasteful way.

People forget words but remember feelings and small gestures. Leave something worth keeping.

12 tipsEasy things to say7-day plan

12 tips that really help

These ideas come from Fanatical Prospecting (Jeb Blount), Cold Calling Techniques (Stephan Schiffman), The Little Red Book of Selling (Jeffrey Gitomer), and everyday practice. The first six help the most. Pick one and try it today.

Photo for the tip: Be remembered for the right reason
TIP 1

Be remembered for the right reason

People forget most meetings, so leave one clear, positive impression that links to you.

TRY THIS
Choose the feeling you want to leave.
Photo for the tip: Say something sincere before leaving
TIP 2

Say something sincere before leaving

A warm comment such as I enjoyed learning about your work stays in memory.

TRY THIS
Prepare a sincere closing line.
Photo for the tip: Leave a small, useful item
TIP 3

Leave a small, useful item

A short checklist, sample or helpful guide gives a reason to keep thinking about you.

TRY THIS
Create one simple handout.
Photo for the tip: Make your card or note memorable
TIP 4

Make your card or note memorable

A neat, clear design with your photo or a short line helps people recognise you.

TRY THIS
Review your card today.
Photo for the tip: Follow up the same day
TIP 5

Follow up the same day

A quick message after the visit shows reliability and keeps the memory fresh.

TRY THIS
Send a short thank-you.
Photo for the tip: Mention a detail from the conversation
TIP 6

Mention a detail from the conversation

Recalling a personal detail in your follow-up shows you listened.

TRY THIS
Note a detail during the meeting.
Photo for the tip: Offer a clear next step
TIP 7

Offer a clear next step

Ending with a specific plan, such as I will call on Thursday, gives the contact something to expect.

TRY THIS
Write your next step.
Photo for the tip: Use a consistent look and message
TIP 8

Use a consistent look and message

Repeating your colours, tone and phrase helps people connect you with one clear idea.

TRY THIS
Pick one signature phrase.
Photo for the tip: Share a short story
TIP 9

Share a short story

A brief true story about a customer you helped is easier to recall than facts or numbers.

TRY THIS
Prepare a thirty-second story.
Photo for the tip: Be genuinely helpful
TIP 10

Be genuinely helpful

Help given freely, such as an introduction or advice, is remembered for years.

TRY THIS
Offer one useful favour.
Photo for the tip: Keep your promise to return
TIP 11

Keep your promise to return

Doing what you said builds a reputation for reliability.

TRY THIS
Calendar your promised follow-up.
Photo for the tip: End on a positive note
TIP 12

End on a positive note

A cheerful goodbye leaves a lasting last impression.

TRY THIS
Smile as you leave.

Easy things to say

When you are stuck, pick one of these. They work in many sales conversations.

THANKS

“Thank you for your time today.”

OFFER

“I will send you that guide this afternoon.”

GIFT

“Here is a one-page checklist I think you will use.”

LINK

“I will connect you with Sam as promised.”

CLOSE

“It was a real pleasure.”

NEXT

“I will check in next week, if that works.”

Your first week

One small action a day. Each day is only a little bigger than the last.

DAY 1
Choose one memorable gesture
DAY 2
Send a thank-you note within a day
DAY 3
Share one useful resource
DAY 4
Make one promised introduction
DAY 5
Write a handwritten card
DAY 6
Follow up on a detail they mentioned
DAY 7
Record what worked

Further reading

  • Fanatical Prospecting (Jeb Blount)
  • Cold Calling Techniques (Stephan Schiffman)
  • The Little Red Book of Selling (Jeffrey Gitomer)

The tips above are written in our own words and are general guidance. The books are suggestions for further reading.

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These lessons share general learning and everyday ideas. They are not medical or mental health advice. If you feel very anxious, low or unwell, please talk to a doctor or a qualified professional.

More lessons in “Make the First Contact Count”

Keep going. Small steps every day make a big change.

← Previous: Read the Room Before You SpeakNext: Ask for a Meeting Without Begging →

  1. Why Calls Still Beat Everything
  2. Your 20-Second Opening
  3. The Friendly Interrupt
  4. Open With a Reason, Not a Pitch
  5. Get Past the Gatekeeper Kindly
  6. Leave a Voicemail People Return
  7. What to Do When They Say "Not Interested"
  8. Subject Lines People Open
  9. The Three-Sentence Email
  10. Personalise in One Line
  11. Make One Clear Ask
  12. Follow-Up Emails That Do Not Annoy
  13. The Friendly Breakup Email
  14. Fix the Mistakes That Land You in Spam
  15. A LinkedIn Profile That Attracts Buyers
  16. Connect With a Note, Not a Pitch
  17. Comment Your Way Into a Conversation
  18. Share Posts That Show Expertise
  19. Slide Into Messages Politely
  20. Turn a Like Into a Call
  21. Social Selling in 15 Minutes a Day
  22. Walk Into a Business With Confidence
  23. Your 10-Second First Impression
  24. Handshakes, Smiles and Eye Contact
  25. Start a Chat at an Event
  26. Hand Out Cards the Natural Way
  27. Read the Room Before You Speak
  28. Leave Something Memorable Behind
  29. Ask for a Meeting Without Begging
  30. The 15-Minute Offer
  31. Propose Two Time Options
  32. Confirm Meetings So They Show Up
  33. Reduce No-Shows Politely
  34. Rescue a Stalled Conversation
  35. I Am Busy: What to Say
  36. Just Send Me Information
  37. We Already Have a Supplier
  38. Send Me an Email
  39. Call Me Next Quarter
  40. Stay Friendly and Stay in Touch
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