LESSON 28 · MAKE THE FIRST CONTACT COUNT
Leave Something Memorable Behind
Practical ways to leave something memorable behind after a visit, a call or a meeting, in a kind and tasteful way.
People forget words but remember feelings and small gestures. Leave something worth keeping.
12 tipsEasy things to say7-day plan
12 tips that really help
These ideas come from Fanatical Prospecting (Jeb Blount), Cold Calling Techniques (Stephan Schiffman), The Little Red Book of Selling (Jeffrey Gitomer), and everyday practice. The first six help the most. Pick one and try it today.
TIP 1
Be remembered for the right reason
People forget most meetings, so leave one clear, positive impression that links to you.
TRY THIS
Choose the feeling you want to leave.
TIP 2
Say something sincere before leaving
A warm comment such as I enjoyed learning about your work stays in memory.
TRY THIS
Prepare a sincere closing line.
TIP 3
Leave a small, useful item
A short checklist, sample or helpful guide gives a reason to keep thinking about you.
TRY THIS
Create one simple handout.
TIP 4
Make your card or note memorable
A neat, clear design with your photo or a short line helps people recognise you.
TRY THIS
Review your card today.
TIP 5
Follow up the same day
A quick message after the visit shows reliability and keeps the memory fresh.
TRY THIS
Send a short thank-you.
TIP 6
Mention a detail from the conversation
Recalling a personal detail in your follow-up shows you listened.
TRY THIS
Note a detail during the meeting.
TIP 7
Offer a clear next step
Ending with a specific plan, such as I will call on Thursday, gives the contact something to expect.
TRY THIS
Write your next step.
TIP 8
Use a consistent look and message
Repeating your colours, tone and phrase helps people connect you with one clear idea.
TRY THIS
Pick one signature phrase.
TIP 9
Share a short story
A brief true story about a customer you helped is easier to recall than facts or numbers.
TRY THIS
Prepare a thirty-second story.
TIP 10
Be genuinely helpful
Help given freely, such as an introduction or advice, is remembered for years.
TRY THIS
Offer one useful favour.
TIP 11
Keep your promise to return
Doing what you said builds a reputation for reliability.
TRY THIS
Calendar your promised follow-up.
TIP 12
End on a positive note
A cheerful goodbye leaves a lasting last impression.
TRY THIS
Smile as you leave.
Easy things to say
When you are stuck, pick one of these. They work in many sales conversations.
THANKS
“Thank you for your time today.”
OFFER
“I will send you that guide this afternoon.”
GIFT
“Here is a one-page checklist I think you will use.”
LINK
“I will connect you with Sam as promised.”
CLOSE
“It was a real pleasure.”
NEXT
“I will check in next week, if that works.”
Your first week
One small action a day. Each day is only a little bigger than the last.
DAY 1
Choose one memorable gesture
DAY 2
Send a thank-you note within a day
DAY 3
Share one useful resource
DAY 4
Make one promised introduction
DAY 5
Write a handwritten card
DAY 6
Follow up on a detail they mentioned
Further reading
- Fanatical Prospecting (Jeb Blount)
- Cold Calling Techniques (Stephan Schiffman)
- The Little Red Book of Selling (Jeffrey Gitomer)
The tips above are written in our own words and are general guidance. The books are suggestions for further reading.
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Start freeThese lessons share general learning and everyday ideas. They are not medical or mental health advice. If you feel very anxious, low or unwell, please talk to a doctor or a qualified professional.