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Sales Skills / The Confident Seller / Lesson 36
LESSON 36 · THE CONFIDENT SELLER

Protect Your Energy Like Money

Forty ways to protect your energy like you protect money, so you can sell well all day and all year.

Energy is your most valuable asset. Spend it on purpose.

16 tipsEasy things to say7-day plan
Start with tip 1
Jump to the 7-day plan

16 tips that really help

These ideas come from The Psychology of Selling (Brian Tracy), Secrets of Closing the Sale (Zig Ziglar), To Sell Is Human (Daniel Pink), and everyday practice. The first six help the most. Pick one and try it today.

Photo for the tip: Treat energy as a budget
TIP 1

Treat energy as a budget

You have only so much focus each day. Spending it carefully helps you perform better.

TRY THIS
Write when you feel strongest.
Photo for the tip: Track your energy for a day
TIP 2

Track your energy for a day

Notice when you feel sharp and when you flag.

TRY THIS
Note your energy every two hours.
Photo for the tip: Plan important work for peak times
TIP 3

Plan important work for peak times

Use your best hours for calls and thinking.

TRY THIS
Schedule your hardest task then.
Photo for the tip: Plan routine work for low times
TIP 4

Plan routine work for low times

Save emails and admin for the dips.

TRY THIS
Move one small task to a low hour.
Photo for the tip: Protect your sleep
TIP 5

Protect your sleep

Sleep researchers such as Matthew Walker link good sleep with better mood, memory and decisions.

TRY THIS
Set a bedtime and keep it.
Photo for the tip: Choose steady foods
TIP 6

Choose steady foods

Protein and fibre last longer than sugar.

TRY THIS
Swap one snack.
Photo for the tip: Drink water
TIP 7

Drink water

Mild dehydration can cloud thinking.

TRY THIS
Fill a bottle.
Photo for the tip: Limit caffeine
TIP 8

Limit caffeine

Too much can cause jitters and crashes.

TRY THIS
Cap your cups.
Photo for the tip: Move often
TIP 9

Move often

Short movement breaks refresh the mind.

TRY THIS
Stand and stretch each hour.
Photo for the tip: Take a walk
TIP 10

Take a walk

A ten-minute walk lifts mood and thinking.

TRY THIS
Walk after lunch.
Photo for the tip: Take real breaks
TIP 11

Take real breaks

Step away from the screen.

TRY THIS
Take five minutes every ninety.
Photo for the tip: Use the 90-minute rhythm
TIP 12

Use the 90-minute rhythm

Many people focus best in cycles.

TRY THIS
Work in blocks, then rest.
Photo for the tip: Put your phone away
TIP 13

Put your phone away

Out of sight helps focus.

TRY THIS
Place it in a drawer.
Photo for the tip: Write things down
TIP 14

Write things down

A list frees your mind.

TRY THIS
Do a brain dump.
Photo for the tip: Seek help if overwhelmed
TIP 15

Seek help if overwhelmed

Doctors and counsellors can help.

TRY THIS
Know who to call.
Photo for the tip: Spend energy wisely
TIP 16

Spend energy wisely

Invest it in what matters.

TRY THIS
Choose your priorities.

Easy things to say

When you are stuck, pick one of these. They work in many sales conversations.

PLAN

“I will take a short break at eleven.”

SAY NO

“I cannot take that on today, but I can next week.”

FOCUS

“I will do this one thing first.”

REST

“I am going for a short walk.”

CARE

“I want to give this my best, so I need to reset.”

THANKS

“Thanks for understanding.”

Your first week

One small action a day. Each day is only a little bigger than the last.

DAY 1
Track your energy for a day
DAY 2
Plan your best hours
DAY 3
Take a proper lunch break
DAY 4
Walk for ten minutes
DAY 5
Say no to one low-value task
DAY 6
Switch off on time
DAY 7
Sleep early

Further reading

  • The Psychology of Selling (Brian Tracy)
  • Secrets of Closing the Sale (Zig Ziglar)
  • To Sell Is Human (Daniel Pink)

The tips above are written in our own words and are general guidance. The books are suggestions for further reading.

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Next lesson: When Sales Are Slow, Do This →

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These lessons share general learning and everyday ideas. They are not medical or mental health advice. If you feel very anxious, low or unwell, please talk to a doctor or a qualified professional.

More lessons in “The Confident Seller”

Keep going. Small steps every day make a big change.

← Previous: Survive Your First Sales SlumpNext: When Sales Are Slow, Do This →

  1. You Are Already a Salesperson
  2. Throw Away the Pushy Salesman Picture
  3. Believe in What You Sell
  4. Silence Your Inner Critic
  5. Your First 90 Seconds of Courage
  6. Borrow Confidence You Do Not Feel Yet
  7. Celebrate the Small Win Every Day
  8. Why "No" Is Not About You
  9. The Rejection Reset in 60 Seconds
  10. Turn Every No Into a Lesson
  11. Ask for Feedback Without Fear
  12. The Numbers Game Made Simple
  13. Bounce Back After a Bad Call
  14. Why Great Sellers Hear Thousands of Noes
  15. Breathe Away Pre-Call Panic
  16. Your Pre-Meeting Ritual
  17. Stand Like Someone Worth Hearing
  18. The Power Pose Myth and What Really Helps
  19. Sound Calm When You Feel Shaky
  20. What to Do When Your Mind Goes Blank
  21. Speak Slower, Sell Better
  22. Sell to Serve, Not to Impress
  23. The Giver's Edge
  24. See Your Customer as a Real Person
  25. Your Job Is to Solve, Not to Push
  26. Be Proud of the Value You Bring
  27. Lead With Honesty Every Time
  28. The Quiet Power of Integrity
  29. Start Your Day Like a Pro
  30. Set Goals You Can Actually Hit
  31. The Two-Minute Daily Review
  32. Read, Listen, Learn: 15 Minutes a Day
  33. Find a Mentor Who Pushes You
  34. Say Your Wins Out Loud
  35. Survive Your First Sales Slump
  36. Protect Your Energy Like Money
  37. When Sales Are Slow, Do This
  38. Stay Hopeful in a Long Sales Cycle
  39. Turn Pressure Into Focus
  40. Become the Seller You Admire
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