LESSON 01 · MAINTAINING YOUR NETWORK

Set a Gentle Rhythm

Eighteen easy tips to set a gentle rhythm for staying in touch, so connections stay warm without effort.

Little and often. A rhythm makes it easy.

27 tipsEasy things to say7-day plan

27 tips that really help

These ideas come from Never Eat Alone (Keith Ferrazzi), Give and Take (Adam Grant), Platonic (Marisa Franco), and everyday practice. Pick one tip and try it today.

Photo for the tip: Why rhythm helps
TIP 1

Why rhythm helps

A steady rhythm keeps people close without heavy effort. Small regular contact beats big rare messages.

TRY THIS
Set one.
Photo for the tip: List the people who matter
TIP 2

List the people who matter

Write the names of ten to thirty people. A short list is easier to care for.

TRY THIS
Write names.
Photo for the tip: Group them by closeness
TIP 3

Group them by closeness

Close friends monthly, good contacts every three months, others twice a year. Groups guide your rhythm.

TRY THIS
Make groups.
Photo for the tip: Pick a simple schedule
TIP 4

Pick a simple schedule

Use easy rules such as first Monday of the month for close people. Rules reduce thinking.

TRY THIS
Choose a rule.
Photo for the tip: Use calendar reminders
TIP 5

Use calendar reminders

Set repeating reminders for each group. Reminders turn plans into action.

TRY THIS
Set them.
Photo for the tip: Keep messages short
TIP 6

Keep messages short

Hello, how are you, a tiny update. Short messages are easy to send and answer.

TRY THIS
Keep short.
Photo for the tip: Vary the type
TIP 7

Vary the type

Send a note, a link, a congratulation or a call. Variety keeps it fresh.

TRY THIS
Mix it up.
Photo for the tip: Be flexible when life is busy
TIP 8

Be flexible when life is busy

Adjust the schedule without guilt. Consistency matters more than perfection.

TRY THIS
Be flexible.
Photo for the tip: Script: hello
TIP 9

Script: hello

Hi Maya, I was thinking of you, how have you been? Say it warmly.

TRY THIS
Use it.
Photo for the tip: Script: share
TIP 10

Script: share

Here is a small update from my side, I would love to hear yours. Say it lightly.

TRY THIS
Use it.
Photo for the tip: Script: catch up
TIP 11

Script: catch up

It has been a while, I would love to catch up soon. Say it kindly.

TRY THIS
Use it.
Photo for the tip: Mistake: waiting until you need something
TIP 12

Mistake: waiting until you need something

It feels selfish, so reach out early.

TRY THIS
Reach out early.
Photo for the tip: Mistake: sending the same message to all
TIP 13

Mistake: sending the same message to all

People can tell, so add one detail.

TRY THIS
Personalise.
Photo for the tip: Mistake: contacting too often
TIP 14

Mistake: contacting too often

Too often feels heavy, so match your rhythm.

TRY THIS
Pace yourself.
Photo for the tip: Troubleshoot: when you fall behind
TIP 15

Troubleshoot: when you fall behind

Restart with a kind message and no big apology. People understand.

TRY THIS
Restart kindly.
Photo for the tip: Troubleshoot: when you have too many contacts
TIP 16

Troubleshoot: when you have too many contacts

Focus on twenty people and care for them well. Quality beats numbers.

TRY THIS
Focus.
Photo for the tip: Drill: set three reminders today
TIP 17

Drill: set three reminders today

Set repeating reminders for your close, good and light contacts.

TRY THIS
Set them.
Photo for the tip: Drill: send two messages this week
TIP 18

Drill: send two messages this week

Send two warm hellos to people you have not heard from in a while.

TRY THIS
Send two.
Photo for the tip: Put contacts into three tiers
TIP 19

Put contacts into three tiers

Inner circle monthly, middle circle quarterly, outer circle yearly. Tiers make planning easy.

TRY THIS
Make three tiers.
Photo for the tip: Use birthdays as natural reasons
TIP 20

Use birthdays as natural reasons

A birthday message is an easy way to reach out.

TRY THIS
Add birthdays.
Photo for the tip: Use holidays as natural reasons
TIP 21

Use holidays as natural reasons

A warm note at holidays fits everyone.

TRY THIS
Plan a holiday note.
Photo for the tip: Use news as a reason
TIP 22

Use news as a reason

If their company is in the news, send a congratulation.

TRY THIS
Watch for news.
Photo for the tip: Example: the quarterly check
TIP 23

Example: the quarterly check

Lia scheduled a quarterly message to thirty people. It took one hour each quarter.

TRY THIS
Try quarterly.
Photo for the tip: Example: the tiny hello
TIP 24

Example: the tiny hello

Ben sent a photo of a place they once visited together. It sparked a long reply.

TRY THIS
Send a photo.
Photo for the tip: Mistake: sending the same group message to all
TIP 25

Mistake: sending the same group message to all

Group blasts feel cold. Personalise a line.

TRY THIS
Personalise.
Photo for the tip: Troubleshoot: when you feel too busy
TIP 26

Troubleshoot: when you feel too busy

Pick only your top ten and keep it light.

TRY THIS
Pick ten.
Photo for the tip: Drill: list your tiers and set reminders
TIP 27

Drill: list your tiers and set reminders

Create three tiers and add a reminder for each.

TRY THIS
Do it now.

Easy things to say

When you are stuck, pick one of these. They work in many networking and career moments.

PLAN

“I will reach out each month.”

CHECK

“It has been a while.”

HELLO

“I was thinking of you.”

ASK

“How have you been?”

SHARE

“Here is a small update.”

CLOSE

“Talk again soon.”

Your first week

One small action a day. Each day is only a little bigger than the last.

DAY 1
List your people
DAY 2
Group by closeness
DAY 3
Pick a rhythm
DAY 4
Set reminders
DAY 5
Send a short note
DAY 6
Track replies
DAY 7
Review

Further reading

  • Never Eat Alone (Keith Ferrazzi)
  • Give and Take (Adam Grant)
  • Platonic (Marisa Franco)

The tips above are written in our own words and are general guidance. The books are suggestions for further reading.

More lessons in “Maintaining Your Network”

Keep going. Small steps every day make a big change.

Next: Send Birthday and Congrats Notes →

  1. Set a Gentle Rhythm
  2. Send Birthday and Congrats Notes
  3. Share Articles They Will Like
  4. Meet for Coffee or a Walk
  5. Ask Good Questions Every Time
  6. Remember What Matters to Them
  7. Reconnect With Quiet Contacts
  8. Support People in Hard Times
  9. Celebrate Their Wins
  10. Review Your Network Each Year
  11. Meet One New Person a Month
  12. Build a Circle You Can Trust
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