LESSON 03 · ONLINE NETWORKING
Write an About Section People Read
Eighteen easy tips to write an About section people read, so your story feels friendly and clear.
Tell your story simply. Make it about them too.
27 tipsEasy things to say7-day plan
27 tips that really help
These ideas come from Show Your Work! (Austin Kleon), Never Eat Alone (Keith Ferrazzi), So Good They Can’t Ignore You (Cal Newport), and everyday practice. Pick one tip and try it today.
TIP 1
Why your About section matters
After your headline, people read this to decide if they want to connect. A warm and clear About section turns viewers into friends.
TIP 2
Start with a strong first line
Many people only read the first two lines. Start with who you help or a short question.
TIP 3
Write in first person
Say I and my. It feels warm and honest, like a person talking.
TIP 4
Keep paragraphs short
Short paragraphs are easy to read on a phone. Aim for two or three sentences each.
TIP 5
Share a tiny story
A short story, such as why you chose your career, makes you real and memorable.
TIP 6
Add one proof point
Mention a result or a kind thing someone said. A small proof builds trust.
TIP 7
Say what you care about
Share values such as teamwork or learning. People connect over what matters.
TIP 8
End with an invitation
Finish with, I would love to connect or message me about this topic. A clear invitation helps people act.
TIP 9
Script: first line
I help small teams feel calm and clear about their work. Say it warmly.
TIP 10
Script: story line
I started in customer support and learned how much kind words can change someone’s day. Say it gently.
TIP 11
Script: closing line
If you enjoy talking about kind leadership, I would love to connect. Say it kindly.
TIP 12
Mistake: writing a long essay
Long text is skipped, so keep it under two hundred words.
TIP 13
Mistake: listing only duties
Lists feel flat, so tell a short story instead.
TIP 14
Mistake: using third person
It can sound distant, so write as yourself.
TIP 15
Troubleshoot: when you do not know what to write
Answer three questions: who do I help, how, and why do I care? Then combine the answers.
TRY THIS
Answer three questions.
TIP 16
Troubleshoot: when you feel shy bragging
Share facts and thanks from others. Real facts feel humble.
TIP 17
Drill: write a draft in ten minutes
Set a timer and write your first draft without editing, then improve it later.
TIP 18
Drill: read it aloud
Read your About section aloud and fix any sentence that makes you stumble.
TIP 19
Start with a problem you solve
People relate to problems they know. Start with the problem and then your help.
TIP 20
Use short lines and breaks
Short paragraphs look inviting on phones. Aim for two or three lines.
TIP 21
Add your values in plain words
I care about kindness and clear work. Values help people trust you.
TIP 22
Add a call to action
Invite people to message you about a topic. Make the next step clear.
TIP 23
Example: the nurse’s about
I help patients feel safe and heard. I have worked in busy wards for eight years.
TIP 24
Example: the designer’s about
I design simple logos for small shops. I love seeing owners smile when they see their brand.
TIP 25
Mistake: using a long paragraph of duties
Duty lists bore readers. Tell what changed because of you.
TIP 26
Troubleshoot: when you have little experience
Share what you are learning, projects you finished and what you hope to build.
TIP 27
Drill: write three versions of your first line
Write three first lines and choose one.
Easy things to say
When you are stuck, pick one of these. They work in many networking and career moments.
START
“Here is a little about me.”
HELP
“I help people with this.”
STORY
“My journey started like this.”
PROOF
“One result I am proud of is this.”
CLOSE
“I would love to connect.”
Your first week
One small action a day. Each day is only a little bigger than the last.
DAY 1
Write the first line
DAY 6
End with an invitation
Further reading
- Show Your Work! (Austin Kleon)
- Never Eat Alone (Keith Ferrazzi)
- So Good They Can’t Ignore You (Cal Newport)
The tips above are written in our own words and are general guidance. The books are suggestions for further reading.
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Start freeThese lessons share general learning and everyday ideas. They are not medical or mental health advice. If you feel very anxious, low or unwell, please talk to a doctor or a qualified professional.